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Graphic design uses the skills of typography, image making, colour and design systems to shape information and ideas into compelling visuals that communicate clearly.

Some examples of visual communication include:

• Developing a logo and visual identity
• Designing a poster
• Developing a magazine layout
• Creating product packaging 
• Designing signage systems

You’ll explore the application of creative thinking to brand identities, innovative packaging, visually striking publications, data visualisation, illustration and rendering, and graphic design in 3D and 4D environments. There is an emphasis on responsible practice, a sustainable approach to materials and a balance of digital and analogue design methods. You’ll develop skills in concept development, making, critical thinking, technology, research and management, leading you to a diverse range of careers. Throughout your studies, you’ll learn how to craft compelling portfolio pieces that highlight your evolving identity as designers.

Graphic design is offered as an optional minor in several undergraduate degrees.

At ºÚÁÏÍø´óʼÇ, you’ll join our supportive, interdisciplinary and peer-oriented community of practitioners in the School of Art and Design to develop as a designer and expand your professional portfolio.

• Our optional minor in graphic design offers a comprehensive understanding of visual communication processes.
• You’ll learn through lectures, workshops and studio tasks, gaining practical and theoretical skills from concept development to realised project outcomes.
• The program prepares you for a career in graphic design or interdisciplinary practice where the role of the designer is constantly evolving.
• You’ll study graphic design alongside the related areas of interaction and UX, experience, textiles and fashion, object design and 3D visualisation, giving you competitive and industry-relevant skills in a changing employment landscape.
• You can enrol in as an elective to gain industry experience through a work placement.

You’ll graduate with the skills, knowledge and experience to effectively communicate with diverse audiences and stakeholders through visual, verbal, written and digital methods. Through this area of study, you’ll deepen your understanding of design practices while cultivating habits and a mindset of continuous, lifelong learning.

Some graphic design careers include:

• Art or design director 
• Brand and strategic designer 
• Creative director 
• Exhibition designer 
• Game designer or animator 
• Graphic designer 
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• Publication designer 
• Service and experience designer 
• UX or interaction designer 
• Web designer 

At ºÚÁÏÍø´óÊÂ¼Ç Art & Design, you’ll have access to well-equipped computer labs, digital making spaces, workshops, image capture labs, and photographic and printmaking studios. You’ll gain hands-on experience with industry-standard equipment, mirroring the tools and technologies used by professionals in the field.